The process of conducting quantitative content analysis typically involves several steps: 1. Define the Research Question: Clearly outline what you aim to investigate. 2. Select the Sample: Choose the specific texts or materials to be analyzed. 3. Develop a Coding Scheme: Create categories and codes that will be used to classify content. 4. Coding: Systematically apply the codes to the text data. 5. Data Analysis: Use statistical methods to analyze the coded data. 6. Interpretation: Draw conclusions based on the quantitative data obtained.
