The process of conducting GT involves several key steps:
Data Collection: This can be done through interviews, observations, and document reviews. The data collection process is iterative, meaning that it happens in cycles and is guided by the emerging theory. Open Coding: Initial coding of data by breaking down the information into discrete parts, closely examining, and comparing them for similarities and differences. Axial Coding: The next step involves relating codes (categories and properties) to each other, refining and differentiating them. Selective Coding: This final stage involves selecting the core category, systematically relating it to other categories, validating those relationships, and filling in categories that need further refinement. Theoretical Saturation: This is the point at which no new information or insights are being generated from the data, indicating that the theory is well-developed.